Privacy and Policy

Last Updated: 25 December 2023

Ektifi is committed to protecting your privacy. This Privacy Policy explains how our platform ("Ektifi") collects, uses, and safeguards your information.

1. Information We Collect

Ektifi collects the following personal information from users during account registration:

  • Full Name
  • Email Address
  • Mobile Number (Optional)
  • Academic Information (e.g., educational background, grades, institution preferences)
  • Application Materials (e.g., essays, documents, identification for verification)

This information is used to create and manage your student profile, facilitate your applications to educational institutions, and provide access to platform features.

We also automatically collect:

  • Usage Data: such as interaction logs, application status checks, and analytics data to improve service.
  • Device Information: such as device type and operating system for compatibility purposes.

2. How We Use Your Information

  • Create, manage, and secure your user account.
  • Facilitate and track your applications to schools, colleges, and universities.
  • Communicate with you about your application status, platform updates, and relevant opportunities.
  • Improve platform features, performance, and user experience.
  • Provide customer support and troubleshoot issues.

3. Data Sharing

We do not sell your personal information to advertisers or unrelated third parties.

Your information is shared in these specific circumstances:

  • With Educational Institutions: When you apply to a school or university through Ektifi, we share your application materials and necessary personal data with that specific institution to process your application.
  • With Service Providers: We may use trusted third-party services (e.g., for analytics, cloud storage, or customer support) that process data on our behalf under strict confidentiality agreements.
  • For Legal Reasons: If required to comply with a legal obligation or protect the rights and safety of our users and platform.

4. Data Security

We implement industry-standard security practices designed to protect your data. This includes encryption, access controls, and regular security reviews. Please note that no method of electronic transmission or storage is 100% secure.

5. Your Data and Account Control

You can access and update much of your personal information directly through your profile settings.

If you wish to request the deletion of your account and associated personal data, you may contact us at privacy@ektifi.com. We will process your request and permanently delete your data from our primary systems within 30 days, except where we are required to retain certain information by law.

6. Children's Privacy

Ektifi is not intended for children under the age of 13. Users under 18 should have this policy reviewed by a parent or guardian.

7. Changes to This Policy

We may update this policy. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

8. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us at:

  • Email: privacy@ektifi.com
  • Data Protection Officer: dpo@ektifi.com